Lavanya Ranjan
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Competitor Analysis
The next step was to look at similar apps and study them in the same manner as Craigslist to understand where the gaps are and:
What’s working?
What’s not working?
What are the opportunity areas?
Craigslist
Redesign
Introduction
UX
Audit
Reasons to Conduct Redesign
Competitor Analysis
Insights, HMW, What If
Affinity Mapping
User
Persona
Empathy Mapping
User Journey
Information Architecture
Sitmap & Navigation
Design Directions
Hi-Fi Desktop Prototype
Mobile Experience
Reflections