Oatly as a Brand


Oatly, a leading plant-based food company, is known for its oat-based milk alternatives and strong commitment to sustainability. 

Established in Sweden, Oatly has grown into a global player in the plant-based milk market, capturing a significant market share within the plant-based and vegan sectors.With an estimated market share of 15% in the U.S. plant-based milk market, Oatly competes with brands like Almond Breeze, Silk, and Chobani. Oatly’s annual sales reached approximately $640 million in 2023 and is projected upwards.

Oatly Beauty


Oatly as a Brand
Markets
Consumer Feedback
Oatly Beauty
Our Products
Brand Archetypes
Market & Brand Opportunities
Target Market Analysis
Branding & Visual Identity
Positioning Statement
Distribution & Marketing
PR, Advertising & Promotion
Press Release Statement
Ambassadors
Expansion